Having severed ties with longtime label Universal, Sony Music’s latest signee’s the Sugababes’ premiered new single ‘Freedom’ in front of thousands at T4 On The Beach yesterday.

Check out how they fared after the jump…

While the song, and its anthemic chorus, do offer hope, the shocking performance most certainly did no favours for the fourth line-up of the British brand. Indeed, the ladies harmonies were anything but that; instead sounding like a pack of wolves howling at the moon. The dancing too….cringe.

It simply goes to show, you can’t garnish something built on ‘organic’ talent and chemistry with bells and whistles designed to distract from the fact that this line-up is little more than a bad tribute act.

That said, who’s to say the trio can’t strike it lucky again. After all, stranger things have happened. They will, however, have to come harder – as wack routines and shot vocals aren’t going to add to their ever-dwindling fanbase.